59,000
Monthly Page Views
29%
E-Newsletter Open Rate
38,000
Monthly Social Media Impressions
35,200
Monthly Visits
Website Ads
Ask your sales representative about volume pricing.
| Ad Type | Cost Per Ad | Desktop Size | Mobile Size |
|---|---|---|---|
| RevealAd | $2,490 | 1920 x 250px | 800 x 250px |
| AnchorAd | $4,200 | 728 x 90px | 640 x 100px |
| Leaderboard 1 | $795 | 728 x 90px | 728 x 90px |
| Leaderboard 2 | $495 | 728 x 90px | 728 x 90px |
| Leaderboard 3 | $295 | 728 x 90px | 728 x 90px |
| Sidebar 1 | $595 | 600 x 500px | 600 x 500px |
| Sidebar 2 | 600 x 500px | 600 x 500px | |
| Sidebar 3 | $295 | 600 x 500px | 600 x 500px |
| Sidebar 4 (sticky) | 600 x 500px | 600 x 500px | |
| Video Sidebar (15 Sec) | $1,495 | 600 x 500px | 600 x 500px |
| Sticky Note | |||
| Sponsored Post 1 | $1,495 | *Specs Below | |
| Sponsored Post 2 | $995 | *Specs Below | |
| Sponsored Post 3 | $795 | *Specs Below |
SUBMISSION GUIDELINES
DUE: On the 21st of the month prior to the scheduled running date. Example - An ad running in August is due on the 21st of July.
SUBMIT:
E-mail: (10MB or less) production@premiermedia.net
Upload: to the Client Center (19MB or less - we recommend WeTransfer for anything larger)
DIGITAL BANNER ADS
Static or Animated Banner ads placed on our website.
Includes Reveal, Anchor, Leaderboard, and Sidebar ads. Please submit the following materials.
Image: RGB, at least 150 DPI or higher Image/animation (.jpeg, .png, GIF) in the dimensions of the banner you ordered (see table)
Hyperlink: Where you want the banner to lead the consumers
Sponsored post 1
Sponsored post that appears as an article and allows click-through to an external website.
Please submit the following materials for the post.
Headline: 43~50 Characters Max
Subhead: (only visible on tablet/mobile): 25-50 Words max
Image: 734px x 413px (.jpeg, .png, or static GIF)
Hyperlink: Where you want to lead the consumers
Sponsored Post 2 & 3
Sponsored post that appears as an article and allows click-through to an external website.
Please submit the following materials for the post.
Headline: 7 words or fewer
Subhead: 15 words or fewer
Thumbnail image: 500 x 350px
Hyperlink: Where you want to lead the consumers
Video sidebar
Placed as a sidebar with a video and supporting text instead of a digital banner
Please submit the following materials for the ad.
Video: 15 Seconds max
Placeholder image (optional)
Logo: 1080 x 1080 px
Subhead: 15 words or fewer
Hyperlink: Where you want to lead the consumers
Sticky Note
Will appear toward the top of the screen as a sticky note with handwritten text.
Please submit the following materials for the ad.
Text: up to 15 words
Hyperlink: Where you want to lead the consumers
WEEKLY E- Newsletters
Ask your sales representative about volume pricing.
| Ad Type | Cost Per Ad | Image Size |
|---|---|---|
| Leaderboard 1 | $495 | 728 x 90px |
| Leaderboard 2 | $395 | 728 x 90px |
| Sponsored Post 1 | $595 | 600 x 400px |
| Sponsored Post 2 | $495 | 600 x 400px |
| Dedicated Newsletter | $1,495 | 1200 x up to 1550px |
SUBMISSION GUIDELINES
DUE: On the 21st of the month prior to the scheduled running date. Example - An ad running in August is due on the 21st of July.
SUBMIT:
E-mail: (10MB or less) production@premiermedia.net
Upload: to the Client Center (19MB or less - we recommend WeTransfer for anything larger)
Newsletter Themes
Sip & Savor | 18,100 subscribers
Our food-and-drink-centric newsletter covering restaurants, recipes, and all things delicious.
A&E | 8,500 subscribers
Arts and entertainment — local plays, concerts, events, and shows worth seeing.
Feel Good Friday | 18,000 subscribers
A warm and fuzzy feelings newsletter that inspires, supports, and features our community.
Weekly Themed Newsletter
Dedicated NEwsletter
NEWSLETTER BANNER ADS
Static or Animated Banner ads placed in the newsletter.
Includes Leaderboard ads. Please submit the following materials.
Image: RGB, at least 150 DPI or higher Image/animation (.jpeg, .png, GIF) in the dimensions of the banner you ordered (see table)
Hyperlink: Where you want the banner to lead the consumers
E-NEWSLETTER sPonsored Post
Sponsored image and text that is placed in a newsletter, and allows for click-through to an external site.
Please submit the following materials; we will compile these into a content slot for our newsletter.
Headline: 7 words or fewer.
Body text: 50 words or fewer.
Image: Horizontal 600 x 400px (.jpeg, .png, or static GIF)
Dedicated E-Newsletter
A newsletter that exclusively highlights your image and content with our audience.
Please submit the following materials; we will compile these into a newsletter. Dedicated newsletters will be sent out once per month.
Image/animation: 1200 x up to 1550px (.jpeg, .png, GIF)
Hyperlink: Where you want the newsletter to lead the consumers.
Body text: 50–100 words.
Northwest Navigator
Monthly e-newsletter sent directly to the Northwest Travel & Life, 425, and South Sound magazine audiences. Each newsletter will include planned themes highlighting timely Northwest destinations and experiences.
Each e-newsletter offers two leaderboards and two sponsored post opportunities, following the same format as our standard E-Newsletters
See Newsletter Banner Ads and E-News Sponsored Post above for materials requirements.
35,000
Combined Subscribers
Ask your sales representative about volume pricing.
| Ad Type | Cost Per Ad | Image Size |
|---|---|---|
| Leaderboard 1 | $1,095 | 728 x 90px |
| Leaderboard 2 | $895 | 728 x 90px |
| Sponsored Post 1 | $1,395 | 600 x 400px |
| Sponsored Post 2 | $1,095 | 600 x 400px |
Monthly Theme Schedule & Deadlines
*July and November Monthly Newsletters are part of combined campaigns with print special section. Ask your representative for details.
| Month | Content Theme | Space Reservation | Materials Due |
|---|---|---|---|
| MARCH | City Escapes | 2/15/24 | 2/25/24 |
| APRIL | Spring Gardens | 3/15/24 | 3/25/24 |
| MAY | Northwest Cruising | 4/15/24 | 4/25/24 |
| JUNE | Scenic Road Trips | 5/15/24 | 5/25/24 |
| *JULY | *Food Traveler | 6/15/24 | 6/25/24 |
| AUGUS T | Summer Vacation | 7/15/24 | 7/25/24 |
| SEP TEMBER | Hiking, Biking and Paddling | 8/15/24 | 8/25/24 |
| OC TOBER | Northwest Wine-cations | 9/15/24 | 9/25/24 |
| *NOVEMBER | *Holiday Happenings | 10/15/24 | 10/25/24 |
| DECEMBER | Ski-cations | 11/15/24 | 11/25/24 |
SOCIAL MEDIA CAMPAIGNS
Your ad materials will be turned into multiple ad placements throughout Facebook and Instagram. Between Feed Posts, Stories + Reels, In-Stream ads for videos, reels and search. We'll ensure your campaign reaches both our engaged community of followers and a carefully targeted audience most likely to connect with your message, maximizing your reach and impact.
11,476
FB Followers
10,629
IG Followers
Pricing & Client Services
Cost: $1,495
Duration of Promotion: 7 days from the start date.
Ask your sales representative about volume pricing.
Customized plans available.
Materials
Please submit the following materials.
Feed Images or videos: 1080 x 1080px
Stories & Reels Image: 1080 x 1920px
Words: 50 characters
Hyperlink: Where you want the post to lead the consumers.
Social Media Handles: Please provide your username to your social media channels for tagging purposes.
Location/Audience Description: Provide one or more states/regions, cities, postal codes, addresses or Designated Market Areas to show or exclude your ad to people in those locations.
SUBMISSION GUIDELINES
DUE: On the 21st of the month prior to the scheduled running date. Example - An ad running in August is due on the 21st of July.
SUBMIT:
E-mail: (10MB or less) production@premiermedia.net
Upload: to the Client Center (19MB or less - we recommend WeTransfer for anything larger)
TARGETED MONTHLY BUNDLES
Optimize your ad placement with a Targeted Bundle. Your ad will be shown to a highly engaged audience actively looking for content in your chosen theme.
| Frequency | Cost/Month |
|---|---|
| Single Month | $2,450 |
| 3 Month Commitment | $2,000 |
Submission Guidelines: Print | Sidebar | Leaderboard
Bundle includes:
Sidebar ad on targeted category page and category articles.
2 E-Newsletter Leaderboard-2 ads in corresponding e-newsletter.
¼ Print ad placed near targeted theme (See print specs)
Upgrades available - ask your rep
Available Themes:
A&E
Food and Drink
Travel
Wellness
HOSTED GIVEAWAYS
Grow your audience with a dedicated 2 week digital giveaway campaign designed to drive results for your business.
Build brand awareness and engagement with your target audience
Generate 100+ qualified leads who are interested in your offer/services
Grow your email database
Gather data on your potential customers
PRICING & FORMAT
Cost: $4995
Duration of Promotion: 2 Weeks
Giveaway Format: Standard ‘Enter to win’ giveaway with basic entry form OR work with our team to build a custom entry format tailored to your industry and audience interests.
Package Includes:
Hosted entry form on our website
2 Saturday Dedicated emails blasts, one to the entire list and another targeting users who did not open the initial email
2 newsletter digital ads embedded in our weekly newsletter
Digital ad published accross all web pages
1 Boosted social media post across Instagram and Facebook
Assistance with banner graphics for additional fee ($250)
Materials
Giveaway Prize Details:
The better the prize, the more leads you’ll receive
Digital Banner Ads:
Leaderboard: 728px X 90px
Sidebar: 600x500px
Social Image & Caption:
Images : 1080px x 1080px
Caption: 50-100 words
Entry Form Header:
Image or video (GIF): 750x400
SUBMISSION GUIDELINES
DUE: On the 21st of the month prior to the scheduled running date. Example - An ad running in August is due on the 21st of July.
SUBMIT:
E-mail: (10MB or less) production@premiermedia.net
Upload: to the Client Center (19MB or less - we recommend WeTransfer for anything larger)
Come partner with us.
Connect with a team member to discover how 425 can help your brand reach the most influential readers throughout the Eastside.